EMarketer’s Ramsey, on-air tips about social media ROI
SocialMediopolis talks to EMarketer founder Geoff Ramsey about social media, during BlogTalk Radio show; says e-commerce will become more prevalent for social media, offers tips on creating positive ROI with social media.
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Social networking done right, in one hour a day
Terrific article by Inman News marketing manager specifically speaks to real estate professionals but is useful to anyone who needs to socially network - and that’s anyone who is in business.
Mobile at the forefront at SNA/SNPA conference day two
Execs from Journal Register Company and Media General share best practices and recommendations in the emerging field of mobile publishing
Notes & Quotes from the SNA/SNPA Strategic Revenue Summit in Orlando
An energized crowd shares best practices, tips, and healthy debate on generating revenue and sales strategies for print and online
Deja vu at SNPA / SNA revenue summit
More than 200 attend the “Strategic Revenue Summit” of the Suburban Newspapers of America and Southern Newspaper Publishers Association.
SuperGuarantee: SuperMedia ServiceMagic wannabe that isn’t
The one-year-old SuperMedia (former Idearc) service provider SuperGuarantee, rather than being about spotting the “good guys” as it claims, is about finding the highest-paying advertisers. It’s a disservice to consumers; and it’s missing features, which make it less than all it could have been for SuperMedia as well. Online directory publishers can learn how-to and how-not-to lessons here.
What The New York Times can learn from online game industry
Online gaming executive talks about digital currency as a preference to pay walls for newspapers, similar to what the online gaming world is doing.
Did you notice? AIM Group debuts job board for global media careers
Today, we officially launch AIMGroup.com/jobs, a global job board for media careers. It seemed a logical extension of our services. Countless times in the past decade, we’ve been asked by clients and colleagues about career opportunities — either professionals seeking or companies looking.
The Dallas Morning News does sports, and does it well
Dallas newspaper covers everything Cowboys, delivers it well, monetizes with advertising.
IPGA’s new chief preaches consolidation
IPGA’s new CEO, Shaun Di Gregorio, told AIM Group he had no immediate plans for expansion. But with high profile Chairman Simon Baker’s track record we’re not so sure.




